Category: Year1
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Post 01: Design Research
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Narrated Video
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Traditional or Online Conceptual Editorial Masthead (Logo) Design
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Three Cover Designs
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Typographical / Branding Graphic Standards
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Four to Six Traditional or Online Editorial Information Pages
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Colour
Colour plays a significant role in how people interpret and respond to visual communication. In graphic design, colour is used to create emphasis, establish hierarchy, support branding and influence mood or perception. Designers work with concepts such as hue, saturation and value to build colour schemes that are visually balanced and appropriate for the audience.…
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Composition
Composition refers to how visual elements are arranged within a design. It involves organising text, images, shapes and space so that the viewer is guided through the content in a logical and engaging way. Designers use principles such as balance, alignment, proximity and contrast to build clear visual structures. Effective composition improves communication by establishing…
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Typography
Typography is the practice of selecting and arranging type to make written language clear, readable and visually effective. In graphic design, typography involves choosing typefaces, controlling spacing, structuring hierarchy and guiding how the viewer reads information. Good typography supports communication by emphasising key points and improving legibility. Designers consider factors such as scale, alignment and…
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Conceptual Design
Conceptual design in graphic design focuses on the idea behind a piece of work before any visuals are created. It involves defining the message, purpose and intent of a project and developing a clear concept that guides all design decisions. The concept acts as the foundation that shapes the tone, style and direction of the…